About Sola

Freeing businesses from unaffordable healthcare

Sola Health is on a mission to deliver human-centered health plans and superior care at a lower cost. We're breaking the mold, freeing employers and employees from unaffordable healthcare and raising the bar for benefits in the workplace by delivering refreshing health experiences employers—and their teams—love.

Why we created Sola

Sola is a proud member of the Goodroot community of companies, committed to reinventing healthcare to make every interaction between human and health affordable, accessible and seamless. Born out of demand from employers who want better benefits for their people at a lower cost, Sola is making employer-sponsored health insurance affordable and seamless.

How we’re different

We’ve brought together best-in-class plan features, dozens of innovative ways to access $0 care and seamless healthcare navigation—all packaged within a user-friendly app that makes managing healthcare simple. Unlike comparable plans, we also make pharmacy savings a priority. Our deep pharmacy experience and industry-leading solutions mitigate costs while keeping members on their critical meds. The result? A refreshing healthcare experience that costs employers and their people less.

Our Leadership

  • Steve Palma

    President

  • DJ Denton

    Vice President of Operations Integration

Our Advisors

  • Dr. Goldberg

    Chief Medical Officer Consultant

  • Michelle Frank

    Chief Growth Officer

  • Scott Wilson

    VP, Compliance

  • Jim Harper

    Chief Financial Officer

  • Markus Waite

    Chief Information Officer

Sola Health belongs to the Goodroot community of companies

Goodroot is an interconnected community of companies, reinventing healthcare to make every interaction between human and health affordable, accessible and seamless.